REI Flagship Store
Lincoln Park, Chicago
In 2019, R2 completed a riverfront flagship REI store in Lincoln Park, in partnership with Goldman Sachs. The 45,000 square foot store includes a dedicated indoor parking lot and private access to a kayak launch along the Chicago River.
R2 worked directly with REI’s flagship team for 2+ years to re-design the store to accommodate their relocation to the riverfront. R2 was able to affordably reuse the core of the existing industrial building, and re-skin the exterior to modernize its appearance.